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Indian Smartphone Market Likely to See 40% Recovery in Second Half of 2020: Report

After going through disruptions in supply chain and curtailed domestic production, the India smartphone market is now showing encouraging signs of revival that sets it on a potential course for market recovery for over 40 per cent in the second half this year, according to a new report. Over the short-term, the mobile market will improve in mid-Q3, spurred by early online sales festivals, setting the smartphone market on a potential path to recovery towards the all-important festive season.

During this period, smartphone brands will focus on showcasing their consumer-centric value propositions, focusing more on hyperlocal delivery models, and launching more 5G-ready smartphones, according to market research firm CMR’s ‘India Mobile Handset Market Review Report.’ CMR’s current estimates point to better performance for the India smartphone market in H2 2020, with the market anticipated to recover by more than 40 per cent in comparison to the first half.

“As a consequence of the pandemic, Q2 2020 was, in essence, a lost quarter. While the mobile handset industry faced multiple challenges with respect to their supply and demand-side dynamics, the industry looks set on the path to a potential recovery in the coming months,” said Amit Sharma, Manager-Industry Intelligence Group, CMR. The initial consumer demand in the unlock phase was driven predominantly through online channels and driven by a need for urgent replacements.

“Facing up to the pandemic, smartphone brands debuted innovative hyperlocal delivery models, some of which have the potential to gain permanence,” Sharma added. The path to potential recovery will be led by pent-up consumer demand, driven by a need for upgrades. In the run-up to the festive season, consumers will seek to go for meaningful value propositions that bring devices and compelling content ecosystem offerings, together.

“This, coupled by smartphone brands bringing more value for money offerings and backed by aggressive messaging, will potentially drive the market,” said Sharma. Thus far, a key challenge for the smartphone market in India to grow has been the inability to offer value propositions that will help feature phone users to migrate to smartphones. “We believe recent announcements, such as the Jio-Google deal, augur well for the future of the mobile handset industry in India, and in potentially enabling the migration of feature phones to smartphone users, with its focus on driving affordability,” said analyst Anand Priya Singh.


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Categories
Tech

Worried About the Immediate Future of Jobs? So are 40% of Others, Says LinkedIn

Image for representation.

Image for representation.

The news comes as bittersweet for Indian professionals as more than one in three stated they will now spend more time working on their resumes and preparing for interviews.

  • IANS
  • Last Updated: June 16, 2020, 12:28 PM IST

As the Indian workforce navigates a shrinking job market in lockdown times, two in five professionals believe that the number of jobs and scheduled interviews will decrease in the next two weeks, a new LinkedIn survey said on Tuesday. The news comes as bittersweet for Indian professionals as more than one in three stated they will now spend more time working on their resumes and preparing for interviews.

Professionals from healthcare, manufacturing and corporate service industries anticipate a decrease in personal spending and personal investments in the next six months, according to the findings of the fortnightly LinkedIn Workforce Confidence Index based on responses from 2,903 professionals in the country.

These findings showed that while India’s overall confidence remains steady, the country’s confidence in jobs is beginning to trend downward. However, employees at large enterprises (firms with over 10,000 workers) are more confident about the future of their employers when compared to their peers from mid-market and SMB companies.

The findings showed that 41 per cent of enterprise professionals think their companies will do better in the next six months, while 63 per cent think their companies will be better off one year from now. However, “the enterprise professionals are least confident about the future of their jobs, finances and careers when compared to their SMB and mid-market peers”.

The findings showed that 52 per cent of healthcare, 48 per cent of corporate services, and 41 per cent of manufacturing professionals anticipate a decrease in investments in the next 6 months. Over the past three months, many organizations have shifted to a remote working model to circumvent the pandemic and ensure business continuity.

Three in five marketing professionals feel confident about being effective when working remotely, joined by more than half of project management and engineering professionals, who are also confident about the effectiveness of remote working. In contrast to this optimism, only 39 per cent of HR, 36 per cent of finance, and 31 per cent of education professionals think they would be effective when working remotely, said the survey.


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Categories
Tech

Internet Traffic in India Sees 40% Spike in March Due to COVID-19 Lockdown: ACT Fibernet

The Internet peak traffic saw 40 percent rise in March in India and there was a significant spike in downloads and uploads per user, owing to the high volume of work and streaming content across all major cities including tier II markets, says a new report. While the average downloads increased by 66 percent per user per month, the average uploads surged at 37 percent per user per month, according to ‘State of Internet Traffic Trend’ report by ACT Fibernet, one of India’s largest wired Internet Service Provider.

The data is based on overall traffic data measured from February-April 2020 from 19 cities. One of the most interesting revelations was that on a particular day in March, 98.7 percent of the entire ACT Fibernet subscriber base was concurrently online. “In the last two months, we have seen a significant shift in data consumption across cities as people moved to work from home, spending more time streaming content, indulging in online gaming, taking online classes/course, video conferencing etc,” said Bala Malladi, CEO, Atria Convergence Technologies Ltd.

While there has been an overall surge of 55 percent in streaming traffic, there was no significant difference between weekday and weekend streaming and/or traffic now. There was an overall traffic increase by 73 percent on weekdays and 65 percent increase on weekends, said the report.

India now has 504 million active Internet users, out of which about 14 percent are in the age bracket of 5-11 years, according to a new report from the Internet and Mobile Association of India (IAMAI). Based on data from the Indian Readership Survey (IRS) 2019, the research also found that nearly 70 percent of the active Internet population in India is daily users. The time spent on the Internet continues to be higher in urban India compared to rural India.

Categories
Tech

Over 40 Million Fake COVID-19 Content on Facebook, Be Aware Before You Read

File photo of Facebook CEO Mark Zuckerberg.

File photo of Facebook CEO Mark Zuckerberg.

Facebook has introduced Covid-19 Information Center on the app in order to limit the spread of misinformation related to Covid-19.

  • IANS
  • Last Updated: April 30, 2020, 1:18 PM IST

Facebook has issued 40 million warning labels across its services related to fake content around COVID-19, Its CEO Mark Zuckerberg has informed. Facebook has partnered with independent fact-checkers who have marked more than 4,000 pieces of content related to COVID as false. Zuckerberg said that warning labels work because of 95 percent of the time when someone sees a warning label, they don’t click through to view that content.

“We put COVID-19 Information Center at the top of everyone’s Facebook app, and so far we’ve directed more than 2 billion people to it. Equally important is also limiting the spread of misinformation. We don’t allow content that puts people at imminent risk of physical harm,” the Facebook CEO said late Wednesday.

When people share hoaxes like that inhaling water, curious COVID, which is both false and will be physically harmful if anyone does that, we take that down.

“In many of the places that have been hardest hit by the virus, the messaging volume has increased more than 50 percent and voice and video calling has more than doubled across Messenger and WhatsApp,” Zuckerberg informed. Facebook has announced that it is working to connect symptom surveys to ground truth infection rate data from large serology in PCR studies that are funded separately by the Chan Zuckerberg Initiative, “in order to more accurately determine the true infection and exposure levels globally on a local-region basis as well”.

“So that means that we can make sure that the data is meaningful. But we’re very focused on doing this in ways that we know are going to be helpful to the health response and that protect people’s privacy and human rights, which is why we’ve primarily focused on how to aggregate data can help,” Zuckerberg added.